Back in December, we did a fashion shoot for Nolo Atelier, a men’s clothing line started by my friend Bryan. We shot down in San Diego at the Hard Rock Hotel and it was an amazing day of collaboration by everyone involved and I loved it! We don’t do this very often, but it totally got my juices flowing and I think a have desire to pursue some more fashion work in the future.
Tey and I led the photo team along with Mutya, who was assisting us that day. She took most of the behind the scenes video clips in the highlight clip below. As you will see, Nolo is going for that rockstar image, so it was definitely fun playing around with different ideas. Bryan already had a vision for the photos and style so we worked together to make sure we achieved that. We came out with some pretty cool images and learned a ton in the process. Bryan’s line looked awesome and he is raring to get them out there. So, look out for Nolo Atelier!! Coming soon to a boutique shop near you.
Click play below to view a quick behind the scenes video of us shooting.
And here are a few of my favorite images from the day.




Dude nice work!
January 25th, 2010, at 1:07 pm #dude this is some legit stuff! I digg the look and feel of the photos! nice!
January 25th, 2010, at 5:07 pm #Frickin’ awesome. The shot in the bathroom with the suspenders and towel is amazing. Uber super well conceived.
January 25th, 2010, at 5:53 pm #Thanks for the awesome comments! I really enjoyed it, so hopefully we get to do more.
awesome job guys! i hope you guys will get another fashion gig soon! i love the last image…so zoolander lol
January 25th, 2010, at 9:37 pm #Great work man Jan! Did not know you had a fashion photography monster inside of you. Definitely should do it more often.
January 26th, 2010, at 4:10 pm #Holy hotness! These are rad!
January 29th, 2010, at 11:51 am #Great shoot. I love the light and post of this pieces. really great pictures Ian.
February 8th, 2010, at 9:19 pm #